![]() When the dust settles around the current graphics card shortage the price would need to drop at least $100 to be truly compelling. The bad news? The $479 Radeon RX 6700 XT performs closer to the $400 GeForce RTX 3060 Ti than the $5 (though AMD’s Smart Access Memory can provide a massive boost in some games) and it isn’t anywhere near as strong as Nvidia’s cards when it comes to ray tracing. Because AMD is suffering through a manufacturing logjam at chip foundry TSMC-the Xbox Series X, PlayStation 5, Ryzen 5000 desktop and mobile processors, and Radeon RX 6000-series are all built on TSMC’s 7nm process-being able to sell its GPUs for more gives the company additional incentive to churn out graphics cards during a time when there’s nowhere near enough graphics cards available to satisfy gamers. Pricing the Radeon RX 6700 XT at $479 allows the company to get in on the action, and the card will no doubt sell for more than this on the streets anyway. All those extra profits go to retailers, scalpers, and AMD board partners like MSI and Sapphire though, rather than AMD itself.
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